Contributed by Courtney Rosenberg
Just because you’re a “solopreneur” doesn’t mean that you can’t have any help. There are several jobs that can easily be outsourced to other freelancers, as well as tech that can automate and streamline the more time-draining tasks. But when budgets are tight, how do you determine what to do yourself, and what to get help with?
Solo entrepreneurship means wearing every hat in a business: director, accountant, marketer, salesperson, and so on. Hiring freelancers can take off some of this load:
The world of business-boosting tech is bigger than ever, and solutions to help entrepreneurs work better and faster abound. Many are simple and affordable enough to fit into the tightest of budgets:
How to Prioritize
Determine which side tasks are taking up most of your time. These should be your priority to outsource. It’s also helpful to prioritize outsourcing the jobs you just really hate doing. Then, calculate how much it would cost to outsource the job, and run this through your budget. Chances are, you can trim some costs to make room for it.
If there are administrative jobs you actually quite like, it may be worth investing some time to get better at them. Skillshare offers thousands of online classes in everything from social media to SEO and web development and has a great two-month free trial.
When you’re starting out, it’s easy to feel like you can’t afford help. However, you need to learn to value your time, and that means prioritizing and delegating. These costs are an investment in your business, and one you should definitely not miss out on.